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CalTrout 50th Anniversary Social Media Toolkit

Celebrate 50 years of taking action for fish, water, and people with us! Feel free to use the assets in our social media toolkit to celebrate our 50th anniversary Over the last 50 years, California Trout has become a leading conservation organization…

Celebrate 50 years of taking action for fish, water, and people with us!

Feel free to use the assets in our social media toolkit to celebrate our 50th anniversary

Over the last 50 years, California Trout has become a leading conservation organization dedicated to ensuring resilient wild fish thrive in healthy for a better California. To celebrate, we will be releasing “Moments That Write History” to share what we have accomplished over the decades.

Thank you for helping California Trout promote our 50th anniversary. This toolkit includes sample messaging and photos to use to promote this momentous occasion. Please tag us in your promotions and point people to https://caltrout.org50th

Resources

Social Media Toolkithttp://bit.ly/CT-50th-Toolkit

California Trout Social Media Handles

Facebook: California Trout
Instagram: @californiatrout
Twitter: @CalTrout
LinkedIn: California Trout

Sample Messaging

Long copy 1 (FB, IG, LinkedIn):

<NAME OF ORGANIZATION> is proud to celebrate California Trout’s 50th Anniversary! In 1971, a group of concerned anglers recognized that California’s wild fish and free-flowing waters faced an existential threat and decided to do something about it. Fifty years later, a simple demonstration project on 3 miles of river has grown into the statewide standard for wild fishery management.

Congratulations on five decades of taking action for fish, water, and people.

Learn more at https://caltrout.org50th

Long Copy 2 (FB, IG, LinkedIn):

Happy 50th Anniversary to @CaliforniaTrout! <NAME OF ORGANIZATION> supports CalTrout’s vision of a California where water flows free, clean and cold from headwaters to sea. We are excited for the next 50 years to come!

Learn more about CalTrout’s 50 years of taking action for fish, water, and people at https://caltrout.org50th

Long Copy 3 (FB, IG, LinkedIn):

<NAME OF ORGANIZAIOPN> wishes @CaliforniaTrout a Happy 50th Birthday! Over the last five decades, CalTrout and its members have written history while protecting California’s water system through a source-waters-to-sea approach to scientific research, landscape-level restoration projects, and major public policy and legislative victories.

Learn about CalTrout’s Moments That Write History at https://caltrout.org50th

Short copy (Twitter):

<NAME OF ORGANIZATION> is proud to support California Trout’s 50th Anniversary. Learn how you can too, here at https://caltrout.org50th #CalTrout50 #CalTroutMoments

Join <NAME OF ORGANIZATION> in celebrating our partner @CalTrout’s 50th Anniversary by visiting and sharing their Moments That Write History at www.caltrout.org/50th #CalTrout50 #CalTroutMoments

Congratulations @CalTrout on 50 years of taking action for California’s fish, water and people. Learn more at https://caltrout.org50th #CalTrout50 #CalTroutMoments

Hashtags:

#CalTrout50 #CalTroutMoments #CalTrout

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