It's Not About the Fish
California’s trout, salmon, and steelhead are iconic and culturally significant — but they also serve as critical indicators of ecosystem health. Their decline has had cascading effects on biodiversity, water quality, and the communities and economies that depend on them. Through science-driven conservation and restoration efforts, we know we can recover these species and in turn, revive the health of entire habitats, watersheds, communities, and economies. Protecting these species is essential for a healthy and thriving California for all.
In our brand new campaign It's Not About the Fish, we will dive in to the many reasons that the health of California's native fish is deeply intertwined with the health of our ecosystems, communities, and economies across the state.
Why Focus on Fish?
Salmon, steelhead, and trout are often considered “indicator species”—their health reflects the broader health of an entire ecosystem. Healthy fish populations can be directly correlated with a healthy ecosystem and flourishing food web. Alternatively, a decline in their populations can signal larger environmental problems that may also affect other plant life, wildlife, and ultimately humans and our economies, in the region.
While there are many reasons we should protect California's native fish populations—such as ecological health, cultural heritage, and economic value – there are also many less conspicuous reasons that all of us should care about these fish – and some of them might surprise you! Native fish can help mitigate climate change, influence soil health, inspire scientific advances, enhance flood resilience, and even play a role in your favorite surf break. Their value is far-reaching, touching on unexpected facets of environmental science, human society, and even technological innovation. These lesser-known roles underscore how deeply interconnected these fish are with the broader environment, and why protecting them is crucial for the health of our ecosystems, communities, and future generations.
Did you know...?
Stay tuned for more exciting (and perhaps surprising!) reasons that salmon, steelhead, and trout interconnect with the health of California's ecosystems, communities, and economies.
